Senior PR & Social Media Executive
This is a seriously interesting role that will require a special kind of person, skilfully experienced in both the art of social media and PR, with a mind that can switch from organised and structured to imaginative and original.
Are we asking the impossible? Well no, because every member of the team is more than just a simple, one dimensional, job title. My client is already made up of proactive, dynamic and passionate people who, through their interwoven and collective expertise, have an internal drive to make a difference to their client's brands.
If the above is already starting to make sense to you, then you're the kind of person I'd be interested in talking to.
THE RIGHT CANDIDATE FOR THIS ROLE WILL:
Primarily, have had prior career experience in planning and content management of social media and PR. Added to this you should have the ability to manage content plans for multiple clients in various industries. Staying current with new trends and features, plus demonstrating a will for continuous learning would be a distinct advantage. With the launch of their social media training suites, my client are looking for someone who has the skills and the confidence to present on various aspects of social media marketing.
RESPONSIBILITIES:
Manage social media & PR marketing campaigns and day-to-day activities including:
> Develop a social & PR strategy and set goals to increase brand awareness and increase engagement
> Forging contacts and avenues to place PR, aligned with brand values
> Writing press releases and editorial to circulate to publications and media
> Developing and growing relationships with key media, from editors to publishers to influencers
> Manage all channels such as Facebook, Twitter, Pinterest and Instagram
> Plan content and delivery and use tools like Hootsuite to manage multiple social media channels
> Design, create and manage promotions and Social ad campaigns
> Create engaging multimedia content and/or outsource this effectively
> Form key relationships with influencers across social & PR media platforms
> Manage and facilitate communities by responding to posts and developing discussions
> Monitor and report on performance on social media platforms using tools such as Google Analytics, compiling reports for clients showing ROI.
> Regularly liaise with clients via telephone, email or face-to-face.
> Presentation skills.
